29日,电商行业代表与华商代表们就“借助华商,跨境电商如何走出去”“跨境电商+华商迎进来如何破局?”两大议题在北京水立方开展圆桌对话。
29日上午9时30分,多位海内外嘉宾在北京水立方共同见证“上善·再聚水立方”全球捐资人寻找行动启动。
当天,首届水立方华侨互联网+跨境电商论坛暨马来西亚总商会重大项目推介活动在北京举办。论坛期间,水立方启动了该项“全球寻人”行动。
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本次活动由北京市人民政府侨务办公室、北京市国有资产经营有限责任公司指导,国家游泳中心、马来西亚中国总商会主办,浙江三板斧管理有限公司承办,并得到中国马来西亚商会支持。
据介绍,水立方将搭电商平台,升级功能为侨服务。主办方提供资料显示,水立方是唯一一座由全球107个国家和地区的35万港澳台同胞、海外华侨华人捐资而建的奥运场馆。此次启动“全球寻人”,意在通过完善和细化捐资人数据库,提升对侨服务品质,加强对侨服务能力。
国家游泳中心总经理杨奇勇阐释说,水立方由捐资而建,多年来坚持为侨服务,本次启动“上善·再聚水立方”行动,是借冬奥契机,呼唤捐资人“回家”,共享奥运场馆的运营成果,共谋新的发展机遇。
据介绍,在执行层面,水立方将通过捐资人寻找计划,在线上联络全球捐资人,聚拢人气,共享信息,搭建水立方品牌的跨境电商平台。通过线上线下的全方位服务,为侨商跨境电商提供产品展示、品牌授权、电商渠道等平台功能,细化对侨服务与沟通,强化各地侨商与国内的信息交流和商务合作。
论坛期间,各地华商与阿里巴巴、京东、唯品会、聚美优品等国内跨境电商从业者面对面沟通,探索跨境电商新生态,共论跨境贸易行业趋势前景,并就供应链整合、商品整合、电商合作等深入探讨,寻求落地之道。
电商行业代表与华商代表们就“借助华商,跨境电商如何走出去”“跨境电商+华商迎进来如何破局?”两大议题开展圆桌对话,探讨如何借助跨境电商,抓住“走出去”“引进来”的新机遇,推动重大项目推介和落地实施。(完)